Table of Contents

  1. Describe the concept of E-commerce and E-business
  2. Understand the E-commerce framework 
  3. Learn the various functions of E-commerce
  4. Describe the models of E-commerce
  5. Describe the concept of the Internet and its use in E-commerce
  6. Define the various types of electronic payment systems
  7. Understand the security issues in electronic payment system
  8. Learn the concept of electronic banking and online publishing
  9. Describe the methods of brand building in the market
  10. Understand the role of digital marketing in brand building