1. Define your audience: Marketing plan & value proposition. 
  2. Content strategy: Key process to improve content creation. 
  3. Use social media for your business. 
  4. Social ads: Make people think and talk. 
  5. SEO for beginners: Title, URL, & CTR 
  6. Search engine marketing (SEM): Position your brand in the market (PPC & paid search) 
  7. Display advertising to target your audience: Facebook, target audience, keywords, & search terms. 
  8. Create a campaign with email marketing: Segmentation, email automatization, split test, A/B testing, & optimization. 
  9. Analyze what people do on your website: Google Analytics & Big data. 
  10. Launch your career in digital marketing: Digital Marketing jobs, LinkedIn, networking, Big data, machine learning, & elevator pitch